Increase your Reach : Make An Impact with Professional SMS Campaigns
Optimize Your Communication : Send Out Secure OTP & Verification SMS Messages
Engage Your Customers : Take Advantage of Powerful Marketing & Bulk SMS Services
What is Routee SMS?
Routee SMS is an advanced Software-as-a-Service (SaaS) that provides businesses with all the tools to increase their reach through SMS marketing. It allows companies to craft and deliver secure SMS messages in bulk or to individual users that can include text and rich media, which helps reach and engage more customers while ensuring data security.
Top Benefits of Routee SMS:
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Boost Engagement
Routee SMS helps you create engaging campaigns that reach further and target the right audiences with segmentation capabilities. Powerful analytics and optimization features help you capture attention across channels and keep it coming back for more.
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Enhanced ROI
Routee SMS is designed to help you increase Return on Investment by utilizing various data points to make sure your campaigns reach the right people, get the right message and are timely and effective.
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Reach Expanded Audiences
With Routee SMS you can send SMS messages to both current customers to keep them engaged, and new prospects who match the target of your campaigns. This helps you reach new customers, nurture relationships and grow your business.
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Faster Campaign Delivery
The lightning-fast delivery of SMS messages from Routee guarantees that your messages reach customers’ phones in no time. This allows you to quickly launch campaigns, capture attention and make the most of your engagement strategies.
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Secure OTP & Verification SMSs
Send secure OTPs and verification messages with industry-leading authentication, safeguarding your customers, their private data, and your reputation. Routee SMS helps you ensure secure user access, safeguard data and guarantee customer privacy.
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Tailored SMS-for-Budget Structures
With Routee you can tailor your messaging campaigns to suit your budget, making sure you get the quality and quantity of messaging you need, without breaking the bank. Powerful tools make it easier to manage campaigns, optimize delivery and grow ROI.
Key Statistics:
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Detailed Campaign Reporting
Routee SMS allows you to track the performance of your marketing campaigns with detailed reporting. Monitor delivery and response rates, analyse opt-ins over time, trace response patterns and A/B test variants to understand which messages are resonating best with your audience and create more optimised campaigns.
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Unified Messaging Platform
Routee SMS offers a single, unified messaging platform that allows you to manage all types of messages sent from your mobile app including text messages, voice and video messages, flash messages. This platform helps you easily access, track, send and receive different types of mobile messages from one interface.
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API Services
Routee SMS offers APIs to integrate its services with your application. With these APIs, you can access the features of Routee SMS to send, check and receive mobile messages without the need of a third-party tool. These APIs facilitate seamless integration between Routee SMS and your application, making it easier for developers to access platform features.
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Data Collection & Insights
Routee SMS provides data collection and insights that allow you to understand user behaviour and engagement strategies. With this, you can discover your users’ interactions with your app from different perspectives, as well as find trends and patterns that can be used for deeper market analysis.
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Secure Mobile Authentication
Routee SMS offers secure mobile authentication which has replaced cumbersome passwords and enabled biometric verification. This provides an extra layer of security to your app as users must authenticate themselves before accessing the app, making it more difficult for online fraudsters to get access to personal data.
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Multi-Channel Conversations
Routee SMS offers multi-channel conversations, which allows you to create conversations with your customers using multiple channels, like SMS, email, WhatsApp, etc. You can reach out to your customers wherever they are, regardless of the channel they prefer, for a more streamlined customer service experience.
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One-Time Password (OTP) SMS
Routee SMS offers One-Time Password (OTP) SMS. This is a secure way to authenticate transactions or access restricted features on your app. It also helps protect sensitive data from unauthorized access and ensures only authorized users are able to access protected features or data.
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In-app notifications
Routee SMS provides in-app notifications via SMS. This is a great way to keep your users informed about new features, updates, offers, promotions, etc. and make sure they stay engaged with your app. It can also help you build brand loyalty and increase customer satisfaction.
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Data Sync to Cloud & CRM Systems
Routee SMS enables you to synchronise your data across different platforms such as cloud and CRM systems. This helps you to easily access and analyse customer data from multiple sources and improve customer segmentation strategies and sales techniques.
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Enable Two-step Verification
Routee SMS allows you to enable two-step verification which provides an extra layer of security to verify transactions and protect sensitive data from unauthorized access. This helps you to ensure only trusted and verified users can access your app or restricted features, reducing the risk of fraud.
Key Features:
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74% of consumers preferred to receive offers and promotions through SMS
Routee SMS provides the perfect platform for you to reach your customer base at an extremely cost-effective rate. This means you can save money compared to snail mail and connect with your customers faster via SMS. Reach customers on-the-go with effective offers that create an attractive ROI and long-term customer loyalty.
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570+ billion SMS message are sent globally every day.
Routee SMS is the perfect platform to effectively engage with your audience, no matter the size. By using the power of scale with Routee SMS, you can save significantly in terms of high-volume campaigns. This eliminates expensive setup costs, and you’ll enjoy reduced delivery times compared to other marketing platforms like print or direct mail
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Bulk SMS delivers a 99.9% open rate, beating email’s 25.5% rate.
Bulk SMS is a highly effective form of communication and is known for its vastly higher open rate compared to emails. By using Routee SMS, you can be assured of only minimum message loss, and your customers will almost always get your message the first time.
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On average, customers that receive SMS marketing convert a sale 55% more often.
The high open rate of SMS campaigns coupled with the cost-effectiveness of Routee SMS gives you the perfect combination to make a significant impact with your campaigns. By using Routee SMS, you’re able to focus your resources where it matters, and convert your sales faster and more often.
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Overall, the ROI rate of SMS marketing is an impressive 45%.
Routee SMS is your one-stop solution for effective marketing campaigns that don’t cost the earth. With an impressive 45% ROI, you don’t have to make compromises when it comes to getting the most out of your campaigns. Achieve maximum returns through improved visibility and conversions with Routee SMS.
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24-hour window after receiving a campaign saw SMS messages being opened 98% of the time.
Engaging customers on-the-go is easy with Routee SMS. With nearly 98% of campaigns opened within 24 hours, you’ll know instantly if your message was successfully delivered. With autonomous message sending, you’ll maximize your reach and know in real-time when your customers interact with your campaigns.
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90% of texting campaigns were successful in getting their customer’s attention in only 3 minutes.
Routee SMS offers you the best platform to engage customers on-the-go. With 90% of messages opened in just three minutes, your SMS campaigns are the perfect way to ensure your customers’ attention. Reach customers in timely manner and convert your sales effectively with Routee SMS.
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SMS messages open rate is 6-8 times higher than email open rates.
The advantages of using Routee SMS don’t just stop there. With its supreme open rate at 6-8 times higher than email open rates, you’ll be able to launch campaigns with unparalleled success. Reach your customers anywhere, anytime, and get the most out of your marketing budgets with Routee SMS.
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Mobile marketing contributes to a 6.7X increase in engagement rates at an average of 83.5%.
Routee SMS is the perfect partner to cater for all forms of marketing needs. The unmatched levels of customer engagement available with Routee SMS helps increase your ROI over other traditional channels. Reach more customers, more often and effectively, with Routee SMS.
Comparison with Competitors:
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Twilio
Cons:
- Pricing is less transparent
- Support is limited to email and API
- Product feature updates are slower
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Plivo
Cons:
- Limited customer support
- High price tags for most features
- Platform is not intuitive to use
Conclusion:
Routee SMS is an advanced Software-as-a-Service (SaaS) that provides businesses with the ideal platform to easily create and deliver professional SMS campaigns, OTP and verification messages, as well as powerful marketing bulk SMS messages in order to increase their reach and engage with their customers. It was designed to make campaigns and messages more effective while also being budget-friendly. In addition to all these advantages, the software features comprehensive reporting tools, secure OTP and authentication services, and syncing capabilities with other cloud services and CRM systems. Compared to its competitors, Routee SMS provides a more transparent pricing structure, faster product feature updates, and better customer support.